First program in beauty entrepreneurship launch

Beauty Cluster and Beauty Business School, the first exclusive business school for professionals in the beauty sector, launch the first entrepreneurship program in the cosmetics, perfumery and personal care sector.

• The official presentation of the program will take place on Thursday, February 4th in front of the entire industry, in which all the details will be known.

Barcelona, January 28th, 2021. The Beauty Cluster, an entity founded in 2014 that brings together 200 Spanish companies from the beauty value chain, and the Beauty Business School, the first business school exclusively for professionals in the sector, launch the first entrepreneurship program in the cosmetics, perfumery and personal care sector.

The ‘Entrepreneurship in the beauty sector’ program, which will initially be taught online, will be the only entrepreneurship program in the market focused on the beauty sector. It combines real case studies with work sessions, led by leading professionals within the industry and experts in entrepreneurship, which will allow the participant to learn about the sector and acquire the knowledge and tools necessary to take the first step and make their dream come true.

Aimed at a broad professional profile, with or without prior experience in beauty entrepreneurship, professionals who want to initiate digital innovation in their companies and even professionals from related sectors who want to get into beauty. The training aims to address key aspects aimed at ensuring the viability of the business idea, as well as the development of skills and competencies through agile methodologies to later defend the value proposition.

The training, which will begin next May 2021, is structured as a conversion funnel and will consist of 2 phases: design and validation. After passing the validation phase, the participant will have the opportunity to defend their project before an expert tribunal at Demo Day, which will mark the beginning of the third and final phase; the launch of the idea, project or product.

On February 4th, at the official presentation of the program to the entire industry (free registration), all the details about this training will be announced.

About the Beauty Cluster
Beauty Cluster is a private association that promotes collaboration with the purpose of promoting sustainable development and competitiveness in the value chain of the cosmetics, perfumery and personal care sector. Made up of more than 200 companies, it is the leading cluster in the beauty sector in Spain and the second largest in Europe. It promotes innovation, internationalization, training and digital transformation.

It is the only global beauty cluster accredited Gold Label by the ESCA (European Strategic Cluster Alliance). Founder of the first business training entity specialized in beauty, the Beauty Business School. Creator of the first B2B Marketplace for the cosmetics and perfume industry (Beauty Connecting Business).

For more information on Beauty Cluster, visit  www.beautyclusterbarcelona.com/es or the profile of Linkedin.

Contact: Helena Rodríguez – comunicacio@beautyclusterbarcelona.com
C/Milà i Fontanals, 14 – 08012 Barcelona