REGISTRATION OPEN TO THE WHOLE SECTOR
🗓 Date: November 27, 2025
🕒 Time: 09:30 p.m. – 2:00 p.m.
📍 Location: Terra Veritas Barcelona, C/ Diputació, 239-247, Barcelona
💶 Price:
- Beauty Cluster Members: Free
- Non-Members: €150 + VAT
For the fourth consecutive year, Beauty Cluster and Beauty Business School are creating a day aimed at the leaders of our beauty industry.
This year, the day has as its leitmotiv: “Beauty on the Move: Organizations that Flow and Grow.”
In an increasingly complex business world, organizations that evolve with agility and awareness are the ones that make the difference. This event is designed for People/HR teams and CEOs/General Management in the cosmetics, perfumery and personal care sector that are looking to transform their management model.
Inspired by the idea of the company as a living organism, we will explore how to apply principles of self-management, integrality and evolutionary purpose to turn companies into flexible and adaptive ecosystems.
With the help of expert professionals, we will discover disruptive practices to build more human and resilient organizational cultures in the world of beauty.
Join us for a morning of inspiration and transformative learning that will culminate with a networking lunch to continue sharing ideas and experiences.
Tentative agenda:
- 09:30 – 10:00 | Registration of attendees and reception
- 10:00 – 10:15 | Opening of the event and Introduction to the session
- 10:15 – 10:55 | How to build more human and resilient organizational cultures with Ainhoa Fornós, Expert in Organizational Culture and Leadership, Global Human Resources Director at Cosmo Fragrances
- 10:55 – 11:35 | The evolutionary purpose as a growth driver in the beauty sector with Puri Martínez, Consultant in Organizational Transformation, Founder & CEO at Sensalia Labs
- 11:35 – 11:50 | Coffee Break
- 11:50 – 12:30 | Reflections on organizational evolution and adaptability in the current environment with David del Rosario, Neuroscientist and Disseminator, Director of the Institute of Advanced Neuroscience of Barcelona
- 12:30 – 13:10 | Strategies for innovation in the beauty and wellness industry with by Xavier Ginesta, President of Voxel Group (real and successful case)
- 13:10 – 14:00 | Networking Lunch
