Organized by the Beauty Cluster Barcelona, the first edition of the Beauty Innovation Day has taked place in Barcelona exceeding the expectations
The workshop was about innovation in the field of beauty, which included the participation of international speakers and industry experts
The Beauty Innovation Day , the first workshop about innovation in the beauty industry, organized by the Cluster Beauty Barcelona , aimed to create a forum in order to give visibility to the main innovation projects throughout the value chain.
During the event the member companies of the Beauty Cluster Barcelona have been able to present their innovations exposing a total of 25 projects. The meeting have been supplemented by presentations by international experts from the renowned clusters Cosmetic Valley (France ) and Japan Cosmetic Center ( Japan).
The Beauty Innovation Day marks a new meeting in the calendar in order to exchange experiences about the sector. During the workshop 300 people have been enjoying opportunities for networking having an area reserved for this purpose and the official meal of the meeting which was attended by over 75 people .
Innovation projects presented at the event have covered the different areas of the value chain of beauty industry : raw materials, ingredients and scents, packaging, design, workmanship and materials, finished products, devices and retail, and services: technical , marketing and development.
“The creation and organization of the Beauty Innovation Day is consistent with the mission of the Cluster Beauty Barcelona to boost innovation and competitiveness of enterprises in the sector and aims to give visibility to the most cutting-edge and innovative projects developed in our country ” said Ivan Borrego manager of the Beauty Cluster Barcelona.
He adds : ” We highly value this first edition, which has exceeded our expectations for attendance and participation and have the perfect course to share experiences in the field of innovation framework , the technological offer and unresolved needs of the sector.”
Due the good results achieved in the first Beauty Innovation Day, the Cluster Beauty Barcelona plans to hold its second edition in spring 2016.
