January 17th, 2018. The Beauty Cluster Barcelona has held the session on “Future trends in the cosmetic sector – Horizon 2022”, with the aim of knowing what will be the main propensities of consumers and companies in the purchase and innovation of products for the next three years.

The day began with the intervention of Ambra Orini, partner and co-director of The Beauty Markers, who has explained what will be the new patterns of consumption of users regarding cosmetic products in the near future.

Also, the attendees could learn through the presentation of Josep Maria Garrofé, CEO and owner of Garrofé, how it is expected to be the evolution of the packaging sector in the coming years taking into account values ​​with sustainability and recycling.

Finally, the day ended with the presentation of Maria Torrubia, Skin Care International Marketing Manager at Angilini Beauty, on how to apply trends in the design of new products.

More than 70 professionals from the beauty sector attended the event, who at the end of the day were able to share conclusions and answer questions.