June 15th, 2018. The Beauty Cluster Barcelona and the Kid’s Cluster have held a joint session focused on the trends and challenges of Cosmetic Toys, in which more 20 professionals of the value chain have been able to create future opportunities for collaboration.

The session began with the intervention of Mar Casquet of CosmeticsinMind, who spoke about the current regulations on children’s cosmetics and the opportunities that companies can take advantage of in this segment.

Then, Jorge Esteve, director of the Barcelona office of The Modern Kids, explained the creative processes to launch new products and respond to the needs of the sector. It has also influenced the present and future challenges of cosmetic toys.

The session ended with a group dynamic in which attendees discussed different topics focused on trends, innovation and opportunities that the sector raises.